Notification ecosystem

Building content strategy for a centralized notification ecosystem that guides Thrivent clients to their most critical account actions.

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Content-led redesign

Reimagining content for a beloved volunteer-led program for Thrivent clients with membership benefits.

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Microcopy enhancements for onboarding

Reinventing the onboarding UX, plus UI updates like guidance tooltips, CTAs, error messages, and more.

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